About Us

Askinyathelo.org.za is an interactive online space for Advancement practitioners from non-profit organisations and institutions to access Advancement resources.

Askinyathelo.org.za is a service of Inyathelo | The South African Institute for Advancement

Inyathelo strives to build an enduring culture of philanthropy which results in a strong and stable civil society and democracy in South Africa. The organisation offers resources, training and capacity building to non-profit organisations in relation to Advancement, fundraising, organisational governance and long-term sustainability.

Advancement is not just a euphemism for fundraising – it’s about building, maintaining and improving support, skills and funds for your organisation or institution.

• Advancement is the integrated programme that wields together communication, marketing, public liaison, external relations and fundraising into an engine that both drives and serves strategic thinking through an organisation or institution.

• Advancement is responsible for developing understanding and support for all of the programmes and activities of an organisation or institution.

• The goal of Advancement is to create a climate that positions your non-profit organisation or institution for donor investment and financial sustainability.